Tourism sector targets high-income earners


(VOV) – One of the relatively important solutions to developing the Vietnam tourism sector in the current period is to shift its direction, emphasizing a preference for boosting high-spending markets.

Government officials made the statement at a press conference held in Hanoi on May 19, stating that a concurrent de-emphasis of lower spending markets would result in an overall benefit and more profitable tourism sector.

According to statistics, a Russian tourist in Vietnam often spends around US$2,200-US$2.500 on average, even up to US$4,000 in some high-spending segments. Visitors from Western Europe, Australia and North America customarily spend below US$2,000 each.

Vietnam National Administration of Tourism (VNAT) General Director Nguyen Van Tuan, said that these are the high-spending markets that we should focus on in the future.

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